Kunchalakari, Mumbai

Helping an artist take her art to people

Task:

Conceptualizing a brand from scratch which started with ideation of product-line and finalizing the pricing and went on to finally creating a brand that could help an artist connect with her audience.

 

USP:

Hand painted designs.

 

Our take:

Creating a friendly yet artistic brand routed in traditions of India. Thus, the name Kunchalakari was born which literally means art created by hand painting.

 

Category: Branding
Tag: Branding
Date: March 30, 2021